Prompt

You are an SEO specialist performing a content-focused audit for [WEBSITE/CONTENT AREA]. Provide a comprehensive SEO audit checklist covering the website’s content. Organize the checklist by key categories (e.g., Keyword Optimization, On-Page Elements, Content Quality, Internal Linking, Technical Factors) and list specific items under each. Include points about checking title tags and meta descriptions, proper use of headings (H1, H2, etc.), keyword usage and relevance in content, content length and originality, image alt text and filenames, internal/external linking quality, page loading speed and mobile-friendliness, and identifying duplicate or outdated content. For each checklist item, add a brief note on what to review or why it’s important for SEO.

How to Use

1. Define Your Site and Goals: Clearly identify the website or section you’re auditing and what you aim to achieve with the audit (e.g. improve Google rankings, fix declining traffic). Write down:
   • The website or content scope (e.g. “the blog section of MySite.com”).
   • Any specific SEO concerns or goals (e.g. “thin content issues” or “improve keyword targeting on product pages”).
   • Primary target audience or keywords, if relevant (to ensure the checklist covers appropriate content needs).

2. Customize the Prompt: Insert your details into the prompt. Replace [WEBSITE/CONTENT AREA] with your site name or a description (e.g. “an e-commerce fashion site” or “TechCo’s SaaS product blog”). If you have particular focuses, mention them. For example, “...audit for TechCo’s blog. Emphasize internal linking and outdated content issues.” This helps the AI tailor the checklist to your context.

3. Optional – Specify Depth or Format: You can ask for a certain format or depth. For instance, add “Group the checklist into On-Page, Content Quality, and Technical sections” or “Provide at least 10 checklist items with explanations.” This ensures you get a structured and thorough list.

4. Run the Prompt: Provide the prompt to your AI. It will generate a detailed checklist of SEO audit items for your content. Each category (like keyword usage, technical SEO, etc.) should have several actionable checkpoints beneath it, with brief explanations.

5. Review & Select: Examine the AI’s checklist. It should cover most content SEO best practices. Check each item against your site – e.g., does it mention meta descriptions, internal links, content freshness, etc., and do those apply to you? Identify which items are most relevant to your site’s current needs. You may ask the AI to elaborate on any point (e.g., “What does a good title tag audit entail?”) or remove items that don’t apply.

6. Expected Outcome: A comprehensive SEO content audit checklist tailored to your website. You can use this to systematically review your pages for improvements. It will likely include things like verifying keyword placement in titles and headings, ensuring content is high-quality and original, checking that pages have meta descriptions and alt tags, evaluating internal links, and more. By following this checklist, you’ll uncover content issues that, when fixed, can boost your site’s SEO performance and user experience.