Prompt

Act as a seasoned email copywriter with a knack for high-performing subject lines. Generate 5 compelling email subject line ideas for an upcoming campaign about [Brief Description of Email’s Content or Offer]. Each subject line should be concise (ideally under 50 characters), attention-grabbing, and crafted to boost open rates. Use a mix of proven strategies like personalization, urgency, curiosity, and clear benefit language to make the subject lines stand out in the inbox (for example, you might incorporate the recipient’s first name, pose a intriguing question, or highlight a limited-time offer). Ensure the tone of the subject lines aligns with our audience and brand – whether that’s fun and casual, professional and straightforward, or adventurous and bold. Avoid spammy words or all-caps, so the subject lines look enticing and trustworthy. Provide the 5 subject line options each as a separate bullet or line.

How to Use

1. Define Your Inputs: Identify what the email or campaign is about – the product, offer, or content you’re emailing about – as this will go into the prompt. Also clarify the target audience or context if needed (e.g., is this for a sale, a newsletter, a webinar invite?). Determine if there are any specific elements you want in the subject lines (like a certain discount percentage, or the name of a new product) and how many subject line ideas you want (5 is a common number, but you can ask for more or fewer).

2. Customize the Prompt: Replace the placeholder with a brief description of your email’s purpose. For example: “an upcoming campaign about launching our new productivity app” or “a newsletter featuring our latest blog posts and tips”. If your brand has a certain voice, you can mention that (e.g., “tone is playful and witty” or “tone is formal and expert”). You can also specify any strategy you definitely want, like “please include one subject line that uses urgency (limited time)”. Tailoring these details helps the AI generate relevant and on-brand suggestions.

3. Optional Add-ons: You might request the AI to also generate preview text ideas (the snippet that appears after the subject line) by extending the prompt, but since this module focuses on subject lines, that’s optional. Another add-on could be specifying character count limits if you have them (for instance, “keep each subject line under 40 characters” for mobile display reasons). If you want emoji in your subject lines, note that too (e.g., “include an emoji in 2 of the suggestions”).

4. Run the Prompt: Enter the finalized prompt into the LLM. The AI will produce a list of subject line ideas as instructed. You should get a set of different options employing various techniques to draw opens – some might create curiosity, others might emphasize a benefit or offer.

5. Review & Select: Go through the subject line suggestions. Check that they make sense for your email content and are appealing. Ensure they aren’t too “spammy” (no excessive punctuation, all caps, or misleading claims). You might test reading them aloud or imagining them in your own inbox. Pick the one or two that you feel would resonate most with your audience. If none feel quite right, you can tweak the prompt (maybe your description was too vague) and run again, or take a promising suggestion and edit it manually. You could also use multiple ideas for A/B testing different subject lines in your campaign.

6. Expected Outcome: A list of creative, high-impact subject line options that you can use to maximize your email open rates. These subject lines will leverage strategies like personalization, urgency, curiosity, and clear value propositions – tactics known to improve open rates. By choosing the best subject line (or testing a couple of them), you increase the likelihood that your emails will get noticed and opened by your subscribers.