Prompt

You are a social media content strategist. Create a template for a customer testimonial post presented in a “story” format (such as a sequence of Instagram/Facebook Story slides) for [PRODUCT/SERVICE]. The template should outline a narrative that a happy customer might share – from their initial problem or need, through discovering [PRODUCT/SERVICE], to the positive outcome. Break the content into a series of short, engaging story segments. Ensure each segment is concise (since it would appear on a story frame) and flows logically to tell a cohesive success story. The tone should be authentic and resonate with [TARGET AUDIENCE]. Provide the template as a list of story frame-by-frame content suggestions (e.g., Slide 1 text, Slide 2 text, etc.), including prompts for visuals or emojis if relevant.

How to Use

1. Define Your Inputs: Gather the elements of the testimonial you want to showcase. Think about:
   • The product/service and a brief description of what it does (e.g., “SwiftTask, a task management app”).
   • A real or fictional satisfied customer’s perspective – what problem they had and how your product helped (e.g., “struggled to stay organized across projects, then used SwiftTask to streamline work”).
   • Key points or quotes from the testimonial you have (if you have an actual testimonial, identify one or two short quote-worthy lines that really highlight the satisfaction or result).
   • The target audience for this story (who should relate to this customer’s experience, e.g., “freelancers and small business owners who need better organization”).

2. Customize the Prompt: Fill in the placeholders. Replace [PRODUCT/SERVICE] with your product name and possibly a hint of its category (like “SwiftTask app”). Use [TARGET AUDIENCE] to indicate who this story should speak to. If you have specific details (like the customer’s name or a particular outcome metric, e.g., “doubling productivity”), you can either insert them into the prompt or plan to add them later. For example, you might adjust the prompt to say “... narrative that a happy customer (e.g., a freelance designer) might share...”. The more specific context you give, the more tailored the story template will be.

3. Optional – Include Specifics or Style: If you want the story in a certain style or length, mention it. For instance, “Make it a 5-part story” or “Include an emotional hook in the opening”. You could also ask for visual cues, like “suggest an emoji or image idea for each slide”. If you already have a real testimonial quote you want to include verbatim, you can instruct: “Incorporate the quote: ‘[actual customer quote]’ in one of the slides.” This helps the AI integrate your real customer voice into the template.

4. Run the Prompt: Enter the prompt into the AI and execute it. The AI will produce a series of numbered or bulleted suggestions corresponding to story slides. For example, it might output: “Slide 1: (Headline of the problem)”, “Slide 2: (Customer discovers the product)”, and so on, with short text for each and possibly notes on visuals. The content should read like a mini story – starting with a hook (the challenge or question that grabs attention), moving through how the product came into play, and ending with a happy resolution and a call-to-action or thank you.

5. Review & Select: Read through the AI’s story template. Ensure the narrative makes sense and feels compelling. Does it reflect the typical journey of your customers? Adjust any parts that seem off or too generic. For instance, if the AI assumed a benefit that isn’t accurate, edit that frame. You can also mix and match – maybe use the structure the AI gave but insert a real customer quote you have. If the story is too long/short for the platform, ask the AI to trim or expand it (e.g., “shorten this to 3 slides” or “add one more slide about the outcome”). Aim to end up with a series of slides that you can easily design in your social media Stories editor, with text that highlights a genuine customer success in a narrative, engaging way.

6. Expected Outcome: A ready-to-use template or outline for a multi-part Story post featuring a customer testimonial. You’ll have each Story slide scripted or described – from the opener (hooking viewers with a relatable problem) to the middle (introducing the product and how it helped) to the conclusion (showing the positive result and a call-to-action). This template can be used repeatedly with different testimonials by plugging in new details, helping you share authentic customer success stories in a format that’s perfect for Instagram/Facebook Stories or any similar vertical, ephemeral media.